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About College/University

Firebird Institute of Research in Management (FIRM) is a private management institute in Coimbatore, Tamil Nadu, focused on industry-integrated management education.

Its flagship programme is a two-year, full-time AICTE-approved PGDM, designed around practical learning, corporate mentorship, live projects, internships and industry interaction. The current 2026 programme also offers an International MBA articulation pathway with Multimedia University (MMU), Malaysia) and PGP qualifications through industry-linked academic partners.

Firebird follows an industry-focused learning model in which students work under corporate mentorship and gain practical exposure alongside classroom learning. The institute describes its approach as a 70:30 action-based learning model, with greater emphasis on practical and industry-oriented learning.

The institute's current programme also includes a Two-Year Work Experience Certificate, intended to document the practical industry exposure gained during the programme. 

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Courses

PGDM: Firebird's flagship programme is a 2-year full-time AICTE-approved PGDM. Students study core management areas while gaining practical exposure through corporate mentorship, live projects, internships, simulations and industry interaction.

PGDM + International MBA: Students can pursue Firebird's PGDM along with an International MBA articulation pathway through Multimedia University, Malaysia. The programme includes international academic exposure and a 30-day immersive residency in Malaysia.

PGDM + PGP: Industry-integrated PGP options provide additional professional training in areas such as Business Analytics, FinTech, Digital Marketing, Logistics & Supply Chain Management, and Analytics & AI for Management Practices

Click Here For CAT Entrance Exam

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Course Eligibility

PGDM Eligibility

Candidates should generally have:

• A recognised bachelor's degree
• Graduation from any discipline
• Entrance examination score such as CAT / MAT / XAT / ATMA or equivalent
• Firebird's current admission information lists a 50 percentile cutoff for CAT/MAT/XAT/ATMA/equivalent examinations.

Candidates then undergo the institute's selection process, which includes:

1. Firebird Aptitude Test
2. Group Discussion
3. Personal Interview

Fees

Placement

• Highest CTC: ₹13.98 LPA
• Lowest CTC: ₹6.50 LPA
• Projected Average CTC: ₹9 LPA
• Placement: 100%

Recruiters: TCS | Flipkart | BNP Paribas | Bosch | Mahindra Group | TVS Motor Company | Piramal Finance | Federal Bank | ICICI Securities | Muthoot Finance | Ramco Cements | Berger Paints | Zoho | Titan | L&T | Zomato | Vodafone Idea | Voltas | PNB | Coffee Day | CII | ELGi | Texmo | Joy Alukkas | and other leading companies.

Admission Process

College Highlights

FAQs

Q1. Is Firebird Institute good?
Yes, it is a good emerging B-school with decent placement.

Q2. What is the MBA fee?
The total fee is around ₹6–10 lakh.

Q3. What is the average package?
Average package is around ₹5–7 LPA.

Student Reviews